Baby Jalebi and Juice were founded by
Suraj Nehra, Rati Nehra & Gunia Chopra.
We wanted to create thoughful products for babies and their families.
Many of our team members have been with us since the beginning,
becoming an inseparable part of the Baby Jalebi and Juice journey.
Together, we've grown, innovated, and poured our hearts into every product we create.
Over the years,
Baby Jalebi has grown into a trusted name.
Known for its luxurious GOTS cerfitified organic cotton baby bedding, modern diaper bags,
and handcrafted essentials that celebrate the magic of early
parenthood.
But we knew that the journey doesn’t stop there.
As children grow, so do their needs, and so did our dreams.
That's how Juice was born—a natural evolution of our mission
More than just a kid's brand
JUICE
It's a promise to care for the future of the little ones we love and the planet they'll inherit.
